Apple World Relaunches “APPLE WORLD,” Its Hotel Booking Platform for Travel Agencies, Cutting Hotel Search Times to About One-Seventh (Up to 86% Reduction)
Seven New Features Help Improve Productivity at Travel Agencies Facing Ongoing Labor Shortages
We are pleased to announce that Apple World Inc. (Headquarters: Tokyo; President and Representative Director: Joe Hirao; hereinafter “APW”), a group company of ZIGExN Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director, Operating Officer, and CEO: Joe Hirao; Tokyo Stock Exchange Prime: 3679), has completely revamped “APPLE WORLD,” its hotel booking platform for travel agencies.

As part of this update, the search platform and UI/UX have been significantly redesigned based on feedback from travel industry professionals, with the aim of reducing the workload associated with hotel booking and arrangement operations at travel agencies, which continue to face labor shortages. The time required from hotel search to displaying rates has been reduced to as little as five seconds—up to approximately one-seventh of the previous time (Note 1). In addition, a new “Booking Cart” feature has been introduced, enabling users to make arrangements for multiple rooms and airport transfers in a single transaction. Under the concept of “Making Hotel Arrangements Smarter,” the revamped platform supports travel agencies in improving operational efficiency and productivity.
Note 1: Based on an internal survey. Processing time may vary depending on the search criteria.
For more details, please visit: Apple World Inc. Press Release
■Apple World Inc. Company Profile

[Company Name]Apple World Inc.
[Headquarters location]Shinjuku Square Tower(14F) 6-22-1 Nishishinjuku, Shinjuku-ku Tokyo Japan.
[Established]December 6, 1991
[Representative]President and Representative Director Joe Hirao
[Capital]200 million yen
[Business Profile]
Reservation/arrangement of overseas/domestic hotels, sale of hotel coupons and overseas/domestic hotel/travel-related information service, Airline ticket purchasing, ticketing agency, settlement business, Payment agency business, BPO business for travel agencies
[URL]https://appleworld.co.jp/