Apple World Inc.’s Hotel Booking Platform for Travel Agencies, “APPLE WORLD,” Now Offers “Apple Coupons,” a New Benefit Allowing Users to Redeem Booking Points for Valuable Discounts
Minimum Point Requirement Reduced from 5,000 to 1,000 Starting December 1, 2025 — Updated to Prevent Unused Points and Improve Accessibility for Small Agencies and Low-Value Bookings
We are pleased to announce that Apple World Inc. (Location: Shinjuku-ku, Tokyo; President and Representative Director: Joe Hirao; hereinafter referred to as APW) a group company of ZIGExN Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director, Operating Officer, and CEO: Joe Hirao; Tokyo Stock Exchange Prime: 3679; hereinafter referred to as ZIGExN), has begun offering “Apple Coupons” as a new redemption option for “Apple-kun Points,” which are earned through hotel reservations made on APPLE WORLD, its hotel booking platform for travel agencies. The new coupon benefit became available on July 1, 2025.
As of December 1, 2025, the minimum number of points required for redemption has been reduced from 5,000 to 1,000. Previously, coupons could only be redeemed once users accumulated at least 5,000 points. This update enables the effective use of smaller point balances, making the program more accessible, particularly for travel agencies that often handle lower-value bookings and therefore accumulate points at a slower pace.

■About “Apple Coupons”
“Apple Coupons” are discount coupons that can be redeemed using accumulated “Apple-kun Points” when making reservations on APPLE WORLD. (Apple-kun Points: A points program exclusively for travel agencies, automatically awarded based on reservations and payments made through APPLE WORLD, a hotel reservation platform for travel agencies.)
Previously, Apple-kun Points could only be redeemed for merchandise such as household goods and electronic items. However, as of July 1, 2025, users can also redeem their points for the newly introduced Apple Coupons.
<How to Utilize Apple Coupons>
Apple Coupons offer practical and flexible ways for travel agencies to enhance both profitability and employee satisfaction.
① Improving Profitability
When arranging hotel accommodation for travelers, agencies can apply Apple Coupons to reduce the procurement cost on APPLE WORLD. Since the selling price to the customer can remain unchanged while costs are lowered, this directly contributes to higher profit margins.
② Employee Benefits
Employees of travel agencies can also apply the coupons when making their own travel reservations, allowing them to book hotels at discounted rates. Because employees can use points accumulated through daily operations for personal travel, the program also serves as an effective employee benefit.
■About This Update
To enable more travel agencies to fully utilize their points, we have significantly reduced the minimum number of points required for redemption from 5,000 to 1,000.
▼Before(– November 2025)
Minimum points required for redemption: 5,000 points
Available coupons:
・5,000 points → 5,000 yen discount
・10,000 points → 10,000 yen discount
▼After(From December 1, 2025)
Minimum points required for redemption: 1,000 points
Newly added:
・1,000 points → 1,000 yen discount coupon
Existing coupons remain available:
・5,000 points → 5,000 yen discount
・10,000 points → 10,000 yen discount
【Improvements Enabled by This Update】
・Points can now be redeemed in smaller amounts, reducing the likelihood of unused point balances.
・The program is now easier to use for travel agencies that handle many small-value bookings and therefore accumulate points at a slower pace.
・Since points naturally accumulate through daily operations and can now be redeemed more frequently, the update also contributes to practical improvements in profitability.
For more details, please refer to the webpage below.
https://appleworld.com/v2/agt/static/apple-coupon-lp
■Future Outlook
APPLE WORLD will continue to enhance and expand its services to further improve convenience and value for travel agencies. As one of the largest land operator aggregators in the industry, APW remains committed to supporting the growth of Japan’s travel industry through the power of technology. We will also continue working toward fulfilling our mission: “Empowering All Travelers and Those Who Assist Them in Stepping into a Brighter Future.” After TSD joined the ZIGExN Group, the missions of APW and TSD were refreshed as companies involved in the travel industry. Since then, each employee has embodied this vision. With this merger, we decided to renew the corporate logo to visually represent our mission and the identity of the newly formed APW.
■About APPLE WORLD

APPLE WORLD is a B2B marketplace designed for travel agencies, offering search and reservation capabilities for both international and domestic hotels. The platform enables users to search across inventories from major hotel providers worldwide, allowing real-time availability checks and bookings at the best available rates. In addition to an advanced reservation system powered by AI technology, APPLE WORLD provides 24-hour support from a team of specialists. By streamlining the entire workflow—from quotation and booking to proposal creation—the platform helps reduce operational burdens and enhance efficiency for travel agencies.
URL: https://appleworld.com/agt/
■Apple World Inc. Company Profile

[Company Name]Apple World Inc.
[Headquarters location]Shinjuku Square Tower(14F) 6-22-1 Nishishinjuku, Shinjyuku-ku Tokyo Japan.
[Established]December 6, 1991
[Representative]President and Representative Director Joe Hirao
[Capital]200 million yen
[Business Profile]Reservation/arrangement of overseas/domestic hotels, sale of hotel coupons and overseas/domestic hotel/travel-related information service, Airline ticket purchasing, ticketing agency, settlement business,Payment agency business, BPO business for travel agencies
[URL] https://appleworld.co.jp